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Qualification - ATHE Level 7 Diploma in Management

Unit Reference Number - M/615/2675

Unit Level - Level 7

Unit Name - Research for Strategic Development

Assignment Title - Research for Strategic Development

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Task 1 - Formulate a Research Proposal

In this section of the portfolio you should:

• Consider and identify a valid area for research to support the strategic development of a business area
• Explain the aim, scope and objectives for a chosen area of research
• Formulate a specific research proposal
• Establish success criteria for the achievement of the research proposal
• Prepare a project plan that identifies key milestones and critical pathways.

Extension activities:

To gain a merit grade you must:

• Justify the research area you have chosen which will support the achievement of an aspect of strategic business development.

Task 2 Carry out the research using different research methodologies

In this section of the portfolio you need to:
• Complete a review of different literature sources identifying those which are most appropriate for your chosen area of research
• Use different research methodologies to gather data from primary and secondary sources. The data must be sufficient in order to ensure you can make valid conclusions

Extension activities:

To gain a merit grade you must:
• Justify the research methodologies chosen

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Task 3 - Presentation of Research Findings

In this section of the portfolio you must prepare a report that presents all of your research findings. This must be presented in an appropriate format for the target audience.

In the report, you must:

• Provide a comprehensive explanation of the purpose, methodologies, findings and recommendations.
• Reference all sources using a recognised system.
• Use the information you have collected to justify conclusions and recommendations.

Extension activities:

To gain a merit grade you must:

• Respond orally to questions on research findings.

To gain a distinction grade you must:

• Analyse how the findings of your research can be used in a specific strategic business context.

Task 4 - Reflective Log

On completion of your research project, you are to prepare a reflective log which contains an evaluation of the skills you used while undertaking the research.

The reflective log must include:

• A review of your own skills using personal reflection and feedback.
• Recommendations on ways to improve your personal skills while undertaking research.

Extension activities:

To gain a merit grade you must include the following in your reflective log:

• A plan to improve your own research skills.

To gain a distinction grade you must:

• Implement the plan and assess the impact on your own personal progress.

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