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Qualification - BTEC HND in Business
Unit Name - E-commerce and Strategy
Assignment Title - E-commerce for the future
Unit Number - Unit 39
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Learning outcome 1. Examine the strategies employed and the impact of E-Commerce on business organisations.
Learning outcome 2. Analyse the hardware, software, web-based and database technologies involved in setting up a secure E-Commerce site.
Learning outcome 3. Design an E-Commerce strategy based on a given end user requirement or specification.
Learning outcome 4. Implement an E-Commerce strategy based on a given end user requirement or specification.
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Business scenario
You have been asked to produce e-commerce solution guidance for this client, to apply your solution, you are supposed to select any Organisation of your choice and prepare a well-structured report, implement the E-Commerce solution and evaluate what you have done. Based on the following requirements:
Assignment Brief 1. Select thecompany you'll be working for:
o Mention the name of the company
o Mention the line ofbusiness
o Write the mission, vision and value proposition of the company.
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2. Write a report that includes:
o Critically review the benefits and drawbacks of an organisation utilising E-Commerce that will include:
• Discuss the importance of addressing and meeting customer expectations when employing an E- Commerce strategy
• Analyse organisation case studies and examine how E-Commerce has been used to improve an element of a business operations.
o Discuss the technologies involved in setting up a secure E- Commerce site.
• Compare different platformsfor settingup Ecommerce websites.
• Evaluate the role that database technology plays in thedevelopmentandsustainabilityof E-Commerce.
• Justifytheimportanceofcommunicationstechnology in E-Commerce design.
o Appraise the design and functionality of the E-Commerce solution.
• Discuss the types of strategies that could be used to drive an E-commerce solution.
• Analyse the factors and resources that should be considered when designing an E-Commerce strategy.
• Differentiate between the types of payment systems that are integral to E-Commerce success.
3. Based on the evaluation and analysis you made:
o Design & Implement an E-Commerce solution
o Take screenshots for the homepage, product page.
o senf the link of the E-commerce website.
4. Make a presentation to Evaluate the success of the E-Commerce implementation:
o Produce a detailed SWOT analysis to support the implemented E-Commerce design.
o Identify how it fulfils a specified requirement.
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