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Qualification - Level 7 Diploma In Strategic Management And Leadership
Unit Number and Unit Name - Unit 01 Strategic Management
Unit Reference Number - A/616/2724
Level - Level 7
Unit Credits - 20
Part 1 - Business presentation
Individually prepare a presentation critically evaluating the strategic plans of an organisation of your choice and propose strategic options. Your presentation is to be made to the board of directors and you should:
1. Introduce your selected organisation, and evaluate its vision, mission and values statements with recommendations for any revisions you deemappropriate.
2. Critically evaluate the organisations key headline data including, but not limited to, trends in financial performance, share price (where applicable) market share, profitability and major competitors.
3. Define the organisation's industry and explore the critical macro-environment forces that influenceit.
4. Critically analyse the organisation's competitive position in thatindustry.
5. Present a SWOT table (or equivalent) and critically evaluate the organisations current strategicposition.
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Part 2 - Essay
Following your presentation, you should now prepare a new strategic plan:
1. Critically evaluate the relationship between the organisation's, corporate, business and operational strategies
2. Apply strategic models and tools to recommend strategic options for theorganisation
3. Evaluate critical success factors/assumptions that underpin the strategic options you've developed
4. Recommend and justify a strategic option and accompanying businessobjectives
5. Identify change factors by completing a force field analysis for your selectedorganisation
6. Identify the change agents and propose a suitable structure for the implementation of theplan
7. Create a resourced implementation plan for the strategy, with a justified timeline for implementation
8. Describe the potential risks during theimplementation
Part 3 - Reflective Essay
Critical evaluate the usefulness of change models such as Lewin, McKinsey 7s and Kotter for the selected organisation and recommend a specific model to support the strategic option identified in Task 3. You should also explain how you could be a change agent and identify the leadership and change agent skills you would need to display in order to make changes successful.
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