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Qualification - Level 7 Diploma in Human Resource Management
Unit Name - Leadership and Management Development
Unit Number - Unit 03
Level - Level 7
Unit Code - R/508/0621
Unit Credits - 15
Assignment Title - Leadership and Management Development
Learning Outcome 1: Understand the concepts of leadership and management.
Learning Outcome 2: Understand learning and development in leadership and management.
Learning Outcome 3: Understand leadership and management development programmes.
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Assessment Task 1 - Critical Analysis
Write a report that cover the three topics indicated below:
Question a) Discuss the relevance of leadership and management in the success of an organization
Question b) "Leaders are born" and "Leaders are made" are two phrases which are often the topic of debate in human resource management. If you were to choose one of these phrases which you believe in, what would that be? Justify your answer.
Question c) Evaluate a range of approaches in organizations to developing good leaders and managers.
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Assessment Task 2 - Case Studies
Case Study 1: Southwest Airlines
How can an airline survive a government order to ground its entire fleet and shut down for days? After9/11, all U.S. airlines were faced with this same crisis. One that succeeded through the difficulty wasSouthwest Airlines, already known for its outstanding customer service. Southwest's passengers,flight attendants, pilots and ground crews were stranded all across the country after the terroristattacks. But unlike their competition, Southwest's leadership did more than just sit and wait. Theyencouraged employees to leverage their trademark fun approach to business and to help strandedcustomers enjoy themselves at the movies or the local bowling alley. And when the ramifications ofthe shutdown forced other airlines to cut staff, Southwest's then-CEO, James Parker, announced justthree days after 9/11 that the company would be keeping all of its employees, as well as issuing aprofit-sharing payment. Leadership characteristics like crisis management, creative problem solvingand a strong belief in the company's vision saw Southwest through this unimaginable situation. TheCEO also protected his staff, which ultimately led to a stronger airline.
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Case Study 2: Starbucks
Starbucks is recognized for treating its employees, also known as partners, well. The coffee giantoffers insurance benefits, stock options and retirement plans. But back in 1997, Starbucks faced acrisis when tragedy struck and three employees were killed during a robbery in Washington, D.C. Theoutstanding leadership of CEO Howard Schultz was demonstrated when he flew straight to D.C. andspent a week with the co-workers and families of the three employees.
While some leaders might have stayed as far away as possible from this tragic situation, Shultz'snatural leadership traits prevailed. With compassion, approachability and a dedication to meeting hispartners' needs, he did what was right. As a result, the public viewed him and Starbucks more favorably.
With reference to the case studies above, answer the following questions:
Question a. Discuss various management approaches exhibited by Southwest Airlines and Starbucks tohandle issues affecting their organization.
Question b. How could leadership approaches integrate learning and development in the Organisational strategy of Southwest Airlines and Starbucks.
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Assessment Task 3 - Critical Analysis
Question a. Identify various indicators of success for leadership and management developmentprogrammes
Question b. Elaborate various methods of evaluating leadership and management and Organisational performance.
Learning Outcomes and Assessment Criteria
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Learning Outcome
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Assessment Criterion
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1. Understand the concepts of leadership and management.
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1.1
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Examine key concepts of leadership and management.
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1.2
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Analyse different leadership and management theories and their respective applications.
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1.3
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Critically evaluate a range of approaches to developing leaders and managers.
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2. Understand learning and development in leadership and management.
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2.1
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Analyse coaching and mentoring as tools for developing leadership and management.
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2.2
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Critically evaluate trends in workplace learning.
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2.3
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Examine strategies for integrating learning and development within wider organisational strategy.
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3. Understand leadership
and management development programmes.
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3.1
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Analyse indicators of success for leadership and management development programmes.
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3.2
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Critically analyse approaches to evaluating leadership and management development programmes.
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4. Understand approaches to support performance improvement.
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4.1
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Analyse methods to evaluate performance and support performance improvement.
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