Unit 41 Contemporary issue in marketing management - DD Retail - Level 5

Unit 41 Contemporary issue in marketing management - DD Retail - Level 5 (Diploma in Business)

Task 1:

Introduction: Relationship marketing

1.1 Explain the concept of knowledge management and its role in relationship marketing:

1.2 Explain the ways that ICT can support the customer relationship management process in a particular organization:

1.3 Describe the benefits of customer relationship management in a selected organization.

1.4 make justified recommendations for the improvement in the customer relationship management for the selected organization:

Task 2:

Introduction

2.1 carry out a stakeholder analysis for a voluntary sector and a public sector organisation.

2.2 describe the nature of the relationships with customer within two selected not-for-profit organisations

2.3 compare methods used in marketing within the public, private and Voluntary sectors

2.4 explain the key issues involved in marketing in a selected virtual organisation.

Task 3

3.1 describe the use of the extended marketing mix in selected service sector businesses.

3.2 explain how the product/service mix can be used to enhance value for the customer and organisation

3.3 explain how difficulties peculiar to the marketing of services can be overcome with reference to a particular organisation

3.4 explain the role of IT (Information Technology) in services marketing management in a selected organisation

The Contemporary Travel and Tourism Industry Assignment Help

HND Diploma in Strategic Management

Organisational Behaviour Assignment Help

HND Diploma in Accounting and Business

Contract and Business Law Assignment Help

Vocational Studies BTEC Entry Level 3

Personal Development for Leadership and Strategic Management Assignment Help

Introduction To Health & Social Care BTEC Level 1 (NQF)

International Business Environment Assignment Help

Unit 11 Strategic Quality and Systems Management Assignment Help-Pearson BTEC Level 7 Extended Diploma in Strategic Management and Leadership

Working in Teams Assignment Help

Entrepreneurship and Small Business Management Assignment Help

Want to Excel in Course? Hire Trusted Writers for Help! —> https://miracleskills.com/