Unit 16 Strategic Marketing Communication - Level 5

Unit 16 Strategic Marketing Communication

Level 5

1. Brief description of the company and its range of products and an analysis of the specific product and profiling of the target market

2. Provide a report to critically evaluate the characteristics, features and effectiveness of the marketing communications tools of that chosen organization.

3. Strategic Marketing Communication Plan to Market Oral B Electric Toothbrush

Product Life Cycle

Marketing Spend Budget

Pricing Strategy

4. Effectiveness of Marketing Communication Strategy for International Business.

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