Corporate Innovation and Entrepreneurship Assignment Help

BSS057-6 Corporate Innovation and Entrepreneurship Assignment

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Learning Outcomes -

LO1. Demonstrate the following knowledge and understanding.

Demonstrate a systematic understanding and critical appreciation of theories and models of creativity, innovation, entrepreneurship and change management in the context of contemporary organisations.

Answer: Creativity, innovation, entrepreneurship, and change management are interconnected concepts that drive organizational success in today's dynamic landscape. Theories like Csikszentmihalyi's Systems Model of Creativity emphasize the interplay of individual, domain, and field factors in fostering creative thinking. Innovation models, such as the Stage-Gate process, provide structured frameworks for idea generation, evaluation, and implementation. Entrepreneurial theories, including Schumpeter's concept of creative destruction, highlight the role of innovation in disrupting markets and driving economic growth. Change management models, such as Lewin's Change Model, guide organizations through the phases of unfreezing, changing, and refreezing, ensuring smooth transitions. By critically appreciating these theories and models, organizations can cultivate a culture of innovation, empower entrepreneurial thinking, and effectively navigate change to achieve sustainable competitive advantage.

Comprehensive Assistance with Entrepreneurship and Small Business Management Assignment: Dive into the dynamic world of entrepreneurial ventures, explore diverse business types that spark innovation, and evaluate the transformative impact of small businesses on economies and communities.

LO2. Demonstrate the following skills and abilities

Synthesise individual and organisational theoretical perspectives to systematically promote the potential for creativity, Innovation, entrepreneurship and change in practice.

Answer: To systematically promote creativity, innovation, entrepreneurship, and change, a synthesis of individual and organizational perspectives is crucial. At the individual level, fostering a growth mindset, encouraging divergent thinking, and providing opportunities for continuous learning can unlock creative potential. Organizational practices like brainstorming sessions, idea competitions, and hackathons can stimulate innovation. Entrepreneurial mindsets can be cultivated through leadership development programs, mentorship, and intrapreneurship initiatives. Change management can be facilitated by involving employees in the change process, providing clear communication, and offering support during transitions. By combining these individual and organizational approaches, organizations can create a dynamic environment that nurtures creativity, drives innovation, empowers entrepreneurship, and embraces change as a catalyst for growth and success.

Assignment details -

Aims and learning outcomes determine the need to develop a critical understanding of how creativity, innovation and entrepreneurship might be enhanced and sustained.

You will produce two assignments that demonstrate all learning outcomes.

Assessment 1 -

You will develop a plan for an organisation to promote creative thinking with a view to enhancing innovation and corporate entrepreneurship. You will need to include an in-depth literature review critically evaluating alternative contemporary perspectives in order to draw meaningful conclusions and develop feasible recommendations to the organisation. You will present your analysis and plan in a 2400-word report.

Assessment 2 -

An in-depth evaluation of creativity, innovation and entrepreneurship in a case study organisation or live project. You are required to use influential contemporary theories to analyse indepth and synthesise organisational systems leading to clear conclusions and feasible recommendations. You will write a report of 3600 words.

Case Study - Mercy Corps: Sustainable Innovation through Corporate Partnerships. Author: Andrea R. Nagy & Jonathan Feinstein.

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