Appropriate research evaluation techniques

Unit 11 Research Project Customer Satisfaction - Level 5 (Diploma in Travel and Tourism)

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Task 1

1. Understand on how to formulate research specification.

Question 1.1 Formulate and record possible research project outline specifications

Question 1.2 Identify the factors that contribute to the process of research project selection.

Question 1.3 Undertake a critical review of key references about customer satisfaction.

Question 1.4 Produce a research project specification

Question 1.5 Provide an appropriate plan and procedure for the agreed research specification.

Task 2

Question 2.1 Match resources efficiently to the research questions or hypothesis.

Question 2.2 Undertake the proposed research investigation in accordance with the agreed specification and procedures.

Question 2.3 Record and collate the relevant data where appropriate.

Task 3

Question 3.1 Use appropriate research evaluation techniques.

Question 3.2 Interpret and analyse the results in terms of the original research specification.

Question 3.3 Make recommendations and justify the areas for further consideration customer satisfaction in easy jet.

Customer satisfaction is a crucial aspect of the travel and tourism industry. Satisfied customers are more likely to return and recommend a business to others. This can lead to increased revenue and profitability.

The Unit 11 Research Project Customer Satisfaction Assignment at Level 5 of the Diploma in Travel and Tourism is designed to help students understand the importance of customer satisfaction and how to measure it. Students will also learn how to identify and implement strategies to improve customer satisfaction.

The assignment typically consists of two parts:

Literature review: Students will review the academic literature on customer satisfaction in the travel and tourism industry. This will help them to understand the different factors that contribute to customer satisfaction and the different ways to measure it.
Research project: Students will conduct a research project to measure customer satisfaction with a specific travel and tourism business. This could be done using a variety of methods, such as surveys, interviews, or focus groups.

Once students have collected and analyzed their data, they will write a report that includes the following:

• An overview of the literature on customer satisfaction in the travel and tourism industry
• A description of the research project methodology
• A presentation of the research findings
• Recommendations for improving customer satisfaction

The Unit 11 Research Project Customer Satisfaction Assignment is a challenging but rewarding assignment. It gives students the opportunity to apply their knowledge and skills to a real-world problem. Students who complete the assignment successfully will have a deep understanding of customer satisfaction and how to improve it.

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