Development of sales plan for the products

Unit 20 Sales Planning and Operations

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Task 1:

Question 1 Personal selling supports the promotion mix

Question 2 Buyer behaviour and decision making process in different situations

Question 3 Role of sales team within marketing strategy

Task 3:

Question 1 Sales strategies are developed in line with corporate objectives

Question 2 Importance of recruitment and selection procedure

Question 3 Role of motivation, remuneration and training in sales management

Question 4 Sales management organizes the sales activity and control the sales output

Question 5 Use of database in effective sales management

Task 4:

Question 1 Development of sales plan for the products

Question 2 Investigate the opportunities to sell the product internationally

Question 3 Investigation of opportunities through exhibitions or trade fairs

Unit 20 of your Level 5 Diploma in Business propels you into the thrilling arena of sales planning and operations. Here, you'll don the sales hat and master the art of converting leads into loyal customers, driving organizational success.

One key focus is understanding the foundations of sales. You'll delve into the selling process, exploring each stage - from prospecting and qualifying leads to presenting, negotiating, and closing deals. You'll learn effective communication and persuasion techniques to captivate customers and overcome objections.

But sales aren't just about individual acts. You'll explore the crucial role of sales management. You'll analyze how to build high-performing sales teams, motivate and coach individuals, and set achievable sales targets that align with overall business goals.

Planning is the lifeblood of success. You'll master the art of sales forecasting, using data and market trends to predict future sales and ensure resources are allocated effectively. You'll also explore territory management, segmenting your market and assigning resources strategically to maximize reach and impact.

The digital age demands agility. You'll explore the impact of technology on sales operations, learning how customer relationship management (CRM) systems, social media, and data analytics can streamline processes and boost sales effectiveness.

Finally, you'll navigate the ethical considerations of the sales world. You'll learn about responsible selling practices, data privacy regulations, and the importance of building trust with customers for long-term success.

By the end of Unit 20, you'll be equipped with a comprehensive sales toolkit. You'll be able to plan and execute effective sales strategies, manage teams for peak performance, leverage technology, and operate ethically in today's dynamic business landscape. This knowledge sets you on the path to becoming a sales powerhouse, contributing significantly to organizational growth and customer satisfaction.

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