Unit 4 Research Project - Ryanair Airlines - Level 5

Unit 4 Research Project - Ryanair Airlines - Level 5 (Diploma in Travel and Tourism)

Task 1 Formulation of research specification

1.1 Aim of the research, literature review and resource implications

1.2 Factors that have contributed to the selection of this project

1.3 Critical review

1.4 Research proposal

1.5 Action plan

Task 2 Implementation of the research project

2.1 Research questions and research hypothesis
Research questions:Research contains the purpose of the research (Tenenberg, 2014).Following are the research questions for this research.

Q1. Do the Company have decreased the prices to mislead people?

Q2. Do the customers of Ryanair are satisfied with the new prices of the company?

Q3. Do the qualities of the services of Ryanair have decreased after the low prices policy?

Q4. Do the customers of Ryanair are satisfied with the current services of the company?

Q5. Do Ryanair have lowered its prices to make it affordable for people to use airline services?

Q6. Do the revenues of company have decreased after the low prices policy?

Q7. How Ryanair will measure the customer satisfaction level?

Q8. Do the customers are enjoying the services of Ryanair in low prices?

Q9. Do the prices of Ryanair are resulting to unfair competition in the market?

Q10. Do the customers of Ryanair are willing to use to airline services of this company?

2.2 Proposed research investigation

2.3 Recording of data

Task 3 Evaluation of research outcomes

3.1 Research evaluation techniques

3.2 Interpretation and analysis

Q.1 Have you ever heard about Ryanair airline Company?

Q.2 Have you ever used the airline services of Ryanair?

Q. 3 Ryanair has lowered its prices are you satisfied with this?

Q. 4 Do you agree that Ryanair is providing the same quality of services after the low prices policy?

Q.5 Do you think Ryanair has lowered the prices to create fair competition in the market?

Q. 6 Do you agree with this fact that Ryanair has lowered the prices of its services in good faith?

Q.7 Would you like to choose Ryanair as your airline services?

3.3 Recommendations for Ryanair

Task 4 Research outcomes in the form of a poster

Multinational companies impact the business environment of the host destination

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