Unit 5 Marketing in Travel and Tourism - Level 4

Unit 5 Marketing in Travel and Tourism

Level 4

Task 1

P1.1 Discuss the core concepts of marketing for the travel and tourism sector.

P1.2 Assess the impact of the marketing environment on individual travel and tourism businesses and tourist destinations.

P1.3 Discuss the factors affecting consumer motivation and demand in the travel and tourism sector.

P1.4 Analyse the principles of market segmentation and its uses in marketing planning.

Task 2

P2.1- Analyse the importance of strategic marketing planning for a selected travel and tourism business or tourist destination.

P2.2- Discuss the relevance of marketing research and market information to managers in the travel and tourism sector.

P2.3 – Assess the influence of marketing on society.

Task 3

P3.1 Discuss issues in the product, price and place elements of the marketing mix.

P3.2- Assess the importance of service sector mix elements to the travel sector.

P3.3 Apply the concept of the total tourism product to an individual tourism business – London Gatwick airport.

Task 4

P4.1 Assess the integrated nature and role of the promotional mix.

P4.2 Plan and justify an integrated promotional campaign for the Sheraton hotel.

Design an Intelligent System for Business Organization Assignment Help

Develop a business plan and communicate how you intend scaling up a business

Level 7 Extended Diploma in Management and Leadership

HND Diploma & Advance Diploma in Construction Management

Pearson BTEC Level 5 Award in Management and Leadership with Official Exam

Computer Systems and Software Assignment Help

Web Design and Development Assignment Help

BTEC Level 3 National Foundation Diploma in Construction and the Built Environment

Health Promotion Assignment Help

Programming Assignment Help

Level 3 BTEC 90 Credit Diploma Suite Football Studies

Diploma & Advance Diploma in Civil Engineering

Want to Excel in Course? Hire Trusted Writers for Help! —> https://miracleskills.com/