Q

Concepts of marketing for the travel and tourism sector

Unit 5 Marketing in Travel and Tourism Assignment Help - Unit 5 Marketing in Travel and Tourism - BTEC Higher National Diploma In Travel And Tourism
Previous << >> Next

BTEC Higher National Diploma In Travel And Tourism - Unit 5 Marketing in Travel and Tourism - level 4

Get Online HND Assignment Help and finish your work without any stress!

LO 1:

Question P1.1 Discuss the core concepts of marketing for the travel and tourism sector.

Question P1.2 Assess the impact of the marketing environment on individual travel and tourism businesses with in Thomas Cook Group and tourist destinations with reference to Morocco and Egypt.

Question P1.3 Discuss the factors affecting consumer motivation and demand in the travel and tourism sector.

Question P1.4 Analyse the principles of market segmentation and its uses in marketing planning at Thomas Cook Group.

LO 2:

Question P2.1- Analyse the importance of strategic marketing planning for a selected travel and tourism business (Thomas Cook) or tourist destination (either Morocco/Egypt).

Question P2.2- Discuss the relevance of marketing research and market information to managers in the travel and tourism sector with reference to Thomas Cook Group.

Question P2.3 - Assess the influence of marketing on society.

LO 3:

Question P3.1 Discuss issues in the product, price and place elements of the marketing mix.

Question P3.2 Assess the importance of service sector mix elements to the travel sector.

Question P3.3 Apply the concept of the total tourism product to an individual tourism business.


Want to Excel in Course? Hire Trusted Writers for Help! —> https://miracleskills.com/

Lists of comments


Leave a comment


Captcha