Apply the elements of the extended marketing mix

Unit 2 Marketing Essentials - Level 4 (Diploma in Business)

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Task 1: Presentation

Marketing essential speaker notes

Slide 3- The current and future trend in marketing is as follows

Slide 4- The process which the marketing manager is required to follow-

Slide 5 the role of the marketing manager are as follows-

Slide 6 the efficiency of the marketing unit highly depends upon how the other function of the business perform.

Slide 7- The importance of the marketing are as follows-

Task 2

Question a: Compare how EE Limited and another competitor of your choice apply the various elements of the extended marketing mix to the marketing planning process to achieve business objectives.

Question b. Produce a marketing plan to meet EE's marketing goals and objectives.

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