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Unit 2 Marketing Essentials - EE Limited

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Unit 2 Marketing Essentials - EE Limited

Task 1: Presentation

Task 2:

LO 2. Compare ways in which organizations use elements of the marketing mix (7Ps) to achieve overall business objectives.

LO 3. Develop and evaluate a basic marketing plan.

  • Executive summary:
  • Company Overview:
  • Market analysis:
  • PESTEL analysis of EE limited:
  • Marketing Essentials Referances Moderate
  • Internal analysis:
  • Financial performance of EE limited:
  • Value chain analysis:
  • Product portfolio analysis:
  • SWOT analysis:
  • Market objectives:
  • Market strategies:
  • Segmentation, targeting, positioning (STP):
  • Marketing control:


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