Marketing Planning - Level 4

Marketing Planning Level 4 HND Assignment (Diploma in Business)

Task 1:

1.1 Using appropriate theories, review changing perspective in marketing planning. Evaluate GSK's ability for planning its future marketing activity.

1.2 Examine techniques for organisational auditing and for analysing external factors that affect marketing planning. Use one of these techniques to carry out organisational auditing and analysis of external factors that affect marketing planning in GSK

Task 2:

Using appropriate theories, assess the main barriers to marketing planning and examine how GSK may overcome these barriers

Task 3:

3.1 Based on your analysis in Task 1, write a marketing plan for the launch of a new product for GSK

3.2. Explain why marketing planning is essential in the strategic planning process for GSK

3.3 Using GSK, examine techniques for new product development. Justify recommendations for pricing policy, distribution and communication mix for the new product

3.4 You are required to explain how factors affecting effective implementation of the marketing plan have been taken into account.

Task 4:

4.1 Using GSK, explain how ethical issues influence marketing planning and analyse examples of how GSK responds to ethical issues

4.2 Analyse examples of consumer ethics and their effect on marketing planning in GSK

Marketing Essentials Assignment Help

AS and A level Courses

Tour Operations Management Assignment Help

Creative Digital Media Production (Games Design) Btec Level 3

Cloud Computing Assignment Help

Business Systems Assignment Help

Mathematical Programming Algorithms Assignment Help

International Institutions and Human Rights Assignment Help

Unit 11 Strategic Quality and Systems Management Assignment Help-Pearson BTEC Level 7 Extended Diploma in Strategic Management and Leadership

Analyse the consumer perception towards purchasing electric car

Higher National Diploma HND in Accounting and Business

Information Communication Technology BTEC Introductory Diploma Level 1

Want to Excel in Course? Hire Trusted Writers for Help! —> https://miracleskills.com/