Marketing Planning - Level 4

Marketing Planning Level 4 HND Assignment (Diploma in Business)

Task 1:

1.1 Using appropriate theories, review changing perspective in marketing planning. Evaluate GSK's ability for planning its future marketing activity.

1.2 Examine techniques for organisational auditing and for analysing external factors that affect marketing planning. Use one of these techniques to carry out organisational auditing and analysis of external factors that affect marketing planning in GSK

Task 2:

Using appropriate theories, assess the main barriers to marketing planning and examine how GSK may overcome these barriers

Task 3:

3.1 Based on your analysis in Task 1, write a marketing plan for the launch of a new product for GSK

3.2. Explain why marketing planning is essential in the strategic planning process for GSK

3.3 Using GSK, examine techniques for new product development. Justify recommendations for pricing policy, distribution and communication mix for the new product

3.4 You are required to explain how factors affecting effective implementation of the marketing plan have been taken into account.

Task 4:

4.1 Using GSK, explain how ethical issues influence marketing planning and analyse examples of how GSK responds to ethical issues

4.2 Analyse examples of consumer ethics and their effect on marketing planning in GSK

Uniformed Public Services - BTEC Level 2 Diploma

Programming in Java Assignment Help

Level 4 Diploma in Business Administration - Pearson BTEC Certification

Pearson Level 5 HND Diploma in Business Operations Management RQF

Managing Business Information Assignment Help

Information and Creative Technology - BTEC Level 2

BTEC Qualifications in Management Field

Entrepreneurship and Small Business Management Assignment Help

Evaluate construction information to determine quality requirements

Creative Digital Media Production BTEC Level 3

MBA - Master of Business Administration

Environmental and Competitive Analysis for Business Assignment Help

Want to Excel in Course? Hire Trusted Writers for Help! —> https://miracleskills.com/