Unit 2 Marketing Essentials Primark - Level 4

Unit 2 Marketing Essentials Primark - Level 4 (Diploma in Business)

Task 1

1.1 Primark and purpose of the organization in respect of public sector, charity and cooperative

1.2 Describe the extent to which Primark meets the objectives of its different stakeholders

1.3 Explain the responsibilities of Primark as an organization and the strategies employed to meet them

Task 2

2.1 Explain the type of economic systems operated in the following countries and reasons why they follow these systems

2.2 Impact of fiscal and monetary policies on the business

2.3 Identify at least five competition policy and other regulatory mechanisms in the UK and evaluate their impact on the activities of the organization

Task 3

3.1 Explain how pricing and output decisions of businesses is determined in the following market structures

3.2 Illustrate the way in which market forces (demand and supply) shape organizational responses

3.3 Judge how the business and cultural environments shape the behavior of a selected organization

Task 4

4.1 Discuss the significance of international trade to UK business organization

4.2 Impact of global factor on UK business organization

4.3 Evaluate the impact of policies of the European Union on UK business organization

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